Xfinity x TeamUSA AR Experience
About the project
Athletic performance comes alive in 3D
Metastage and the creative agency Ntropic partnered up to capture four 8 unique athletic performances for Xfinity’s campaign with TeamUSA for the 2024 Summer Olympic Games in Paris.
Volumetric capture technology allowed for these 3D performances to be paired with experimental visual elements and animation. The result was…
Project Details
- Category: Events & Marketing
- Platform: #AR
- Release Date: July 2024
- Partners: Comcast; Ntropic
The Process
Metastage deployed their mobile capture rig…
Partners
Development & Integration by: Xfinity
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